Musky Innovations Super Magnum Bull Dawg eyewear Now featuring Shimano's Hi-Power X

Now featuring Shimano's Hi-Power X technology that utilizes diagonally-wrapped carbon tape forming "X" shapes on the rod blank's outermost layer

cables and battery for a successful day on the ice

5 ounces (Small) & 3

The all-new Scimitar series by Shimano was designed with a high-end look and feel that outclasses every rod in its class

Like all Rambler Drinkware

Musky Innovations Super Magnum Bull Dawg eyewear Now featuring Shimano's Hi-Power XCreated in 1993, the Bull Dawg is the original soft plastic jerk bait. One of the most versatile lures on the market, the Bull Dawg can be straight cranked, jerked, twitched, or even trolled. A favorite technique is to rip the bait with a rod sweep, then pause and repeat. The strike often comes on the pause. Do this technique fast in warm water and slow in cold water. Set the hook hard when you feel anything different. The power of the Bull Dawg is