Internet-Based Customer Value Management formatIsbn:Softcover - 9783319357638 Eine einheitliche Definition der beiden

Eine einheitliche Definition der beiden Begriffe gibt es nicht

Two camps have emerged in the endeavour to achieve the same goal

for the practice of responsible management and leadership practices

die sich in diesem Zusammenhang ergeben

3Beteiligungsformen

Internet-Based Customer Value Management formatIsbn:Softcover - 9783319357638 Eine einheitliche Definition der beidenCustomer value management is a managerial approach in which customers are perceived as the companys asset, the value of which may be measured and increased through the organization of processes around customer relationships. This book deals with the topic of managing customer lifetime value on the internet, and more specifically on including the role of the internet in customer value proposition to enhance stakeholder and shareholder value. This book